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Technology

A growing digital ad market is benefiting giants like Meta and smaller players like Reddit

CNBC
Summary
Nutrition label

77% Informative

The digital advertising market is doing so well that even Reddit is getting a cut of the spoils.

Reddit reported fourth-quarter revenue of $428 million , which was up 71% from the previous year .

It's possible that AI startups like Anthropic and others could eventually become the next wave of major ad spenders.

It'd be similar to how older tech companies like Airbnb and TikTok once grew their users via Facebook and Google . OpenAI debuted a Super Bowl commercial last week , which could be an indicator of more ad spending to come, she said..

VR Score

87

Informative language

92

Neutral language

57

Article tone

formal

Language

English

Language complexity

55

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

External references

no external sources

Source diversity

no sources

Affiliate links

no affiliate links