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Health

'Your body is a poison factory' — Cereal ads from a century ago

calgaryherald
Summary
Nutrition label

53% Informative

Shredded Wheat was first created in the U.S. in the 1890s , but began being produced at Niagara Falls in Ontario in 1904 .

The Calgary Daily Herald archives show more than 40 ads for the breakfast cereal appeared in the paper in 1922 .

The company realized the importance of talking to consumers on a regular basis and newspapers across North America published dozens of ads each year .

VR Score

38

Informative language

26

Neutral language

41

Article tone

semi-formal

Language

English

Language complexity

44

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

long-living