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"My mission has always been to create products that resonate deeply," Kim Kardashian says

E! Online
Summary
Nutrition label

60% Informative

Kim recently bought back 20 percent of her makeup business from Coty .

She plans to fold it into her SKIMS empire.

The new deal will expand the company's portfolio beyond apparel into beauty, skincare and fragrance.

Kim first launched her makeup label KKW Beauty in 2017 .

VR Score

51

Informative language

48

Neutral language

26

Article tone

semi-formal

Language

English

Language complexity

40

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1

Affiliate links

no affiliate links