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Advertisers look for flexibility as uncertainty around tariffs swirls

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Summary
Nutrition label

86% Informative

Advertisers are seeking more flexible terms as companies wait for details on President Donald Trump 's tariff plans.

Companies often pull back on advertising and marketing spending during periods of economic uncertainty.

The push for more lenient agreements has been the focus of conversations between media companies and advertisers in recent weeks .

"In uncertain times, consumers gravitate toward companies that stand for something real. Advertisers who recognize this will be the ones who don't just survive the downturn but come out stronger on the other side.".

VR Score

90

Informative language

91

Neutral language

75

Article tone

informal

Language

English

Language complexity

60

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

2

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