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Prosecco, snazzy waiting rooms and bespoke pricing: Boutique vet clinics look to upend pet care

CBS News
Summary
Nutrition label

84% Informative

Dr. Jessica Trice and Dr. Jennifer Remnes founded Vetique after witnessing how corporate consolidation was transforming veterinary medicine.

Instead of maximizing patient volume, Vetique prioritizes extended appointment times and a calming environment.

Vetique is funded entirely through a bank-backed bank loan.

Mars Inc. , best known for candy brands like M&M 's and Snickers , has quietly become the largest owner of veterinary hospitals in the U.S. The company owns Banfield Pet Hospital , VCA Animal Hospitals , and BluePearl Specialty and Emergency Pet Hospital .

Sen. Elizabeth Warren , a Democrat from Massachusetts , specifically called out Mars Veterinary Health and other large veterinary corporations in a letter to the Federal Trade Commission .

Bond Vet's model bridges the gap between veterinary practices and emergency hospitals, offering urgent care alongside preventative services.

VEG 's most distinctive feature is its commitment to keeping pets with their owners throughout the entire treatment process, even during emergencies.

The company's exclusive focus on emergency care, while limiting in some ways, has allowed it to "crack the code".

VR Score

82

Informative language

80

Neutral language

64

Article tone

informal

Language

English

Language complexity

61

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

medium-lived

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no affiliate links