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Danish shoppers boycott U.S. products as Greenland — and trade — tensions escalate

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Danish shoppers are turning their backs on American products in a show of national protest.

Salling Group introduced an asterisk star to the price tags of all European -owned brands across its more than 1,700 stores in Denmark , Germany and Poland .

The boycotting of U.S. products has been mirrored elsewhere in Europe , with the # BoycottUSA hashtag spreading on social media and Facebook groups emerging.

Travel data provider OAG said Canada - U.S. flight bookings were down 70% .

WestJet vice chair said U.S.-Canada border crossings were down.

Similar trends appear to be emerging in Europe , too.

Accor CEO Sebastien Bazin told Bloomberg last week that summer bookings from Europe to the US were 25% lower.