LG TVs Use AI for Emotional Ads
This is a news story, published by Ars Technica, that relates primarily to LG news.
tech giants news
For more tech giants news, you can click here:
more tech giants newsArs Technica news
For more news from Ars Technica, you can click here:
more news from Ars TechnicaAbout the Otherweb
Otherweb, Inc is a public benefit corporation, dedicated to improving the quality of news people consume. We are non-partisan, junk-free, and ad-free. We use artificial intelligence (AI) to remove junk from your news feed, and allow you to select the best tech news, business news, entertainment news, and much more. If you like tech giants news, you might also like this article about
LG Ad Solutions. We are dedicated to bringing you the highest-quality news, junk-free and ad-free, about your favorite topics. Please come every day to read the latest webOS users ads news, LG news, tech giants news, and other high-quality news about any topic that interests you. We are working hard to create the best news aggregator on the web, and to put you in control of your news feed - whether you choose to read the latest news through our website, our news app, or our daily newsletter - all free!
LG TVsArs Technica
•Technology
Technology
LG TVs’ integrated ads get more personal with tech that analyzes viewer emotions

78% Informative
LG TVs will soon leverage an AI model built for showing advertisements that more closely align with viewers' personal beliefs and emotions.
The company plans to incorporate a partner company’s AI tech into its TV software in order to interpret psychological factors impacting a viewer, such as personal interests, personality traits, and lifestyle choices.
The aim is to show LG webOS users ads that will emotionally impact them.
The technology will be used to inform ads shown on LG smart TVs’ homescreens, free ad-supported TV channels, and elsewhere throughout webOS.
VR Score
71
Informative language
65
Neutral language
82
Article tone
semi-formal
Language
English
Language complexity
69
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
2
Source diversity
2
Affiliate links
no affiliate links