X's U.K. Revenue Plunges Post-Musk

This is a U.K. news story, published by Yahoo Finance, that relates primarily to Elon Musk's news.

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global ad revenue

Fortune

•

Technology

X just revealed a glimpse of how dramatic its revenue drop was after Elon Musk’s $44 billion takeover and rebrand from Twitter

Summary

Nutrition label

81% Informative

X's U.K. arm saw a 66.3% drop in revenue in the year following Elon Musk's takeover of Twitter .

Decline was largely attributed to lagging advertising revenue, which fell globally amid concerns over brand security and content moderation.

But X has rebounded since takeover dip, with some analysts predicting that X's advertising revenue could see its first annual growth since 2021 this year .

VR Score

Informative language

Neutral language

Article tone

formal

Language

English

Language complexity

Offensive language

not offensive

Hate speech

not hateful