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'Sinners' Proves Audiences Crave Sex, Vampires—and Fresh Ideas

Wired
Summary
Nutrition label

63% Informative

Ryan Coogler's Sinners opened with $48 million domestically and $63.5 million globally.

It's the biggest debut for an original film since 2019 , when Jordan Peele ’s Us opened to $70 million .

It is now the only horror flick in over 35 years to receive an “A” on CinemaScore .

Sinners is on track to have a second weekend increase for a non-IP April release.

It belongs to a cohort of original films, many centered around identity, from directors that have also found audiences, commercial appeal, and critical acclaim.

Steven Soderbergh's latest feature Black Bag , a spy thriller starring Cate Blanchett and Michael Fassbender , has yet to turn a profit.

VR Score

50

Informative language

41

Neutral language

36

Article tone

semi-formal

Language

English

Language complexity

48

Offensive language

offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

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