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BBC

BBC

Health

Health

Bedford "professional cuddler" spreads word on benefits of touch

BBC
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Samii Wood , 41 , is a professional cuddler who also offers one-to-one cuddle therapy.

She believes human touch is comforting but also has measurable health benefits.

Samii 's clients are sometimes suffering with nervous system issues, post-traumatic stress disorder or loneliness.

Mr Valerio had been exploring alternative methods of healing, such as tapping and tai-chi, when he came across cuddle therapy.

He says Samii has created a safe environment by playing a soothing soundtrack and getting people to take part in warm-up hug-based exercises at the start.