TCF Illegal in EU
This is a news story, published by Engadget, that relates primarily to Belgian Court of Appeal news.
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Interactive Advertising BureauEngadget
•Technology
Technology
Appeals court confirms that tracking-based online advertising is illegal in Europe
82% Informative
Belgian Court of Appeal rules that ad tech is illegal in the EU .
Decision upholds the findings of the Belgian Data Protection Authority from 2022 .
The TCF was created by the Interactive Advertising Bureau as a way to standardize how websites ask users for permission to be tracked.
Advertisers participate in real-time bidding ( RTB ) to show their content online.
VR Score
81
Informative language
80
Neutral language
37
Article tone
formal
Language
English
Language complexity
63
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
5
Affiliate links
no affiliate links