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How On is taking on Nike and Adidas in the sneaker race

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Summary
Nutrition label

73% Informative

Swiss brand On is quickly emerging as a global challenger in the sportswear market.

Net sales for the three-month period ended March 31 rose over 40% to 726.6 million Swiss francs ( US$869 million ) Analysts say Nike and Adidas still own 58% of global market share, while On makes up a little less than 3%.

VR Score

82

Informative language

86

Neutral language

48

Article tone

semi-formal

Language

English

Language complexity

40

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

External references

no external sources

Source diversity

no sources

Affiliate links

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