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The smell of victory: boom in classic football shirts shows no sign of fading

Guardian
Summary
Nutrition label

67% Informative

MatchWornShirt sells kits that have been stuck to the bodies of professional athletes.

Want Son Heung-min's shirt against Manchester United in the Europa League final? You can have it, if you beat the current auction price of 22,000 .

Classic Football Shirts experienced a 25% growth in sales in its last set of accounts.

Football shirts are ubiquitous in popular culture and essential streetwear.

MatchWornShirt has struck a deal with the United States Soccer Federation before the 2026 World Cup .

Score Draw has struck deals with clubs and federations to provide official retro shirts.

Classic Football Shirts has opened shops in Miami , New York and LA .

The clothing trading app Depop say Brazilian shirts are the biggest seller in an “incredibly popular” part of its business.

VR Score

54

Informative language

42

Neutral language

83

Article tone

informal

Language

English

Language complexity

41

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

medium-lived

Source diversity

1

Affiliate links

no affiliate links