Nike is getting blasted for using a phrase associated with the Holocaust only three days after Yom HaShoah

Nike installed signs along the London Marathon route emblazoned, “Never again, until next year .” Retired British judge Nigel Litman : “As a Jew living in London , I felt shocked, hurt, and angry to see the use of words in this context, even if no doubt in reference to the temporary pain of running 26 miles .